2020 AGENDA
TUESDAY - November 17th
(FIBEP members only)
2pm CET
FIBEP General Assembly
4pm CET
Fundamental right to information: Our future?
Sylvain Justier - Magenta Law Firm
Florence Gaullier - Vercken and Gaullier Law Firm
Moderated by Christophe Dickés - VP, FIBEP | Global Copyright Director, Kantar Europe
In the professional Spanish newsletter El Confidential (September 2020), Raquel Xaklabarder Plantada, professor in Intellectual property in Spain wrote: “Aggregation services and search engines play a fundamental role in citizens' access to information. However, knowing that any exclusive right (the power to authorize and prohibit) tends to maximize profit, the granting of exclusive licenses to certain platforms or services (and the prohibition of others) does not seem an unlikely scenario, with the consequent impact that this would have on the fundamental right to information.” Actually, the crisis that we are going through leads publishers to be more demanding in terms of price, which raises the central question: are we in a commercial relationship or simply in a legal relationship of copyright payment? To help us to face this challenge, Sylvain Justier from Magenta law firm will present the legal study he made on exclusive deals and right to access to the news for FIBEP members. In a second part, Florence Gaullier (Vercken and Gaullier law firm) will present the issue of the analysis: while the EU copyright directive will be transposed before June in 2021, do we have to pay copyright when we provide analysis services?
Sponsored by DataScouting
5pm CET
The New World PR Report – PR Agency Views of the Path Ahead
Rob Morbin - Deputy Chief Executive, ICCO
Moderated by Magdalena Horanska - Secretary General, FIBEP | CEO, Newton Media SEE
Released on 4th November 2020, the World PR Report is the latest definitive study of the global public relations industry.
Every year it provides agency leaders with vital information on the composition and direction of PR and comms. The report is a commentary on business growth, investment, skills, opportunities and challenges. Rob will share the latest views from PR agency leaders.
WEDNESDAY - November 18th
2pm CET
Don't waste this crisis: The mental health and wellbeing opportunities for 2020 and beyond
Amy McKeown, Strategic health, mental health and wellbeing consultant
Tom Oxley, Bamboo Mental Health
Moderated by Sophia Karakeva - VP, FIBEP | Communications and Marketing Executive, DataScouting
Amy and Tom are experienced UK mental health and wellbeing strategists. Their engaging session will give insight and intelligence on health and wellbeing during – and after the covid crisis. They’ll encourage you to point your intelligence tools at your own organization (and its natural pressures!) as you lead into the new:
· Mental Health and Wellbeing in 2020: why improved wellbeing creates better engagement, loyalty and performance;
· What we’re learning during Covid: long-term lockdown effects including the psychological impact on home, families, women and leaders;
· Post crisis wellbeing: creating a new health agenda, adapting your business and leading into the new.
Sponsored by Media Track
3pm CET
Technology for the news ecosystem in the shadows of Infodemic
Brendan Quinn, Managing Director, IPTC
Moderated by Romina Gersuni - VP, FIBEP | Global Strategy Manager, pressrelations
In a context were mega topics like COVID-19 or Black Lives Matter are causing a world communication crisis and Infodemic, technology experts will share their takes to help us tackle the big technology question and the effects on the media intelligence business ecosystem.
Sponsored by identrics
4pm CET
Super Networking Session
Sponsored by GlobalNews Group
THURSDAY - November 19th
2pm CET
Best Practices
Mix media monitoring model for brand visibility - Meny Avrahami, CEO, Ifat Media
Monitoring the e-commerce - Nati Yackobey, CEO and Partner, Shop Analytics
Publisher of audiovisual content as a client of MMO - Magdalena Horanska, CEO, NEWTON Media SEE
Market and Price Analysis for FMCG - Stephan Ifkovits, Marketer & Klara Spiegel, Analyst, »OBSERVER«
Moderated by Gabby Begas - VP, FIBEP | CEO, Ifat
In times when Media Monitoring incomes are reducing, Social media becomes more important, but the income from social media is not significant, Media Intelligence companies need to find New Areas. In this session we will share 4 New Services / Best practices.
Sponsored by >>OBSERVER<<
3pm CET
The real problem is not fake news. It's news.
How can constructive journalism save media and democracy?
Ulrik Haagerup - Founder & CEO, Constructive Institute
Moderated by Thomas Vejlemand - Vice President, FIBEP | CEO, Infomedia
Discover why constructive journalism is important not only for the news industry but also for media intelligence industry. Learn about Constructive Institute, the global hub for people, who believe that journalism might be part of the problem in the trust meltdown in our democracies – but also that journalism needs to be part of the solution. Constructive Institute has the ambition of changing the global news culture in 5 years.
Sponsored by Opoint Technology
4pm CET
Networking & fun closing activity
Join FIBEP in small teams to celebrate and unwind as the 2020 congress comes to an end.
Grab your drink, get comfortable, and work together in order to enjoy a special activity to look back on our shared history and have some fun in the meantime.
Sponsored by Ninestars