top of page

MEDIA RIGHTS TRUST INITIATIVE
 

Building a Fair, Transparent, and Sustainable Future for Media Licensing

In today’s digital and data-driven world, media monitoring and analytics play a critical role in strategic communication. But behind every clip, article, or broadcast excerpt is intellectual property—content created by publishers and journalists whose work deserves respect

​

The Media Rights Trust Initiative is a collaborative effort launched by FIBEP to bring together

  • media monitoring organizations,

  • publishers,

  • communication professionals,

  • rights holders, and

  • industry associations.

 

Our mission is to build a transparent, fair, and sustainable framework for copyright licensing in media monitoring and analysis.

F73B3092.jpeg

Join the Media Rights Trust Initiative 
because better licensing means better measurement

WHY THIS INITIATIVE MATTERS?

Licensing ensures legal & ethical media monitoring

Media analytics rely on copyrighted content. Licensing guarantees this content is used responsibly, respecting the rights of creators while supporting a healthy media ecosystem.

Access to complete and accurate data


Licensed content is higher quality, more reliable, and more comprehensive—foundations for meaningful and effective media measurement.

Sustaining journalism and content creation


Fair compensation to publishers and creators fuels the media industry, helping it thrive in a rapidly evolving digital landscape.

WHY YOU SHOULD JOIN?

The current licensing landscape is often fragmented, costly, and unclear. By working together, we can create lasting, practical solutions that serve everyone’s interests.

F73B3069.jpeg

THROUGH THE MEDIA RIGHTS TRUST INITIATIVE, FIBEP AIM TO

​

  • Create standardized, fair licensing agreements

  • Challenge exclusivity models that drive up costs and limit access

  • Promote best practices in rights management and compliance

  • Educate stakeholders on intellectual property and ethical use

  • Strengthen collaboration between publishers, agencies, and content users

 

With support from leading global partners — including AMEC, PDLN, FIPP, and major publishers—we are fostering open dialogue, hosting regular webinars, drafting position papers, and shaping the future of media rights governance.

​

BE PART OF THE SOLUTION

There’s no cost or obligation to participate—just an opportunity to be at the forefront of shaping a better, fairer media ecosystem.

 

Whether you're a publisher, monitoring firm, communications professional, or rights holder, your voice matters.

 

Join a working group, attend an upcoming webinar, or start a conversation with us today. Together, we can ensure that media licensing supports innovation, compliance, and long-term industry health.

bottom of page