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46th FIBEP Congress
12th to 15th March 2014

Presentations Now Available!

The 46th FIBEP Congress successfully took place during 12-15 March 2014 in Dubai with the theme Integration: Is integration a reality and if so how is this taking shape?

With over 200 persons representing 84 different companies from over 40 different countries, FIBEP Dubai is the largest FIBEP Congress to date.

We would like to take this opportunity to thank all of the speakers for their contribution and participation. As well as the hosting company News Group and the sponsors for their support and participation. 

We would also like to thank all of the members who participated and we hope to see many of you at the next event. 


Agenda

Download the Congress Programme (PDF)


Pre-Congress: Wednesday 12th March 2014 

9:00 – 18:00     Congress Registration
10:30 - 12:30

The Interplay of the World Economy and Media Intelligence Industry
What are the macro-prospects for the global economy? Where is growth coming from?

An overview of how the global economy is evolving and how this will impact and influence FIBEP member business in the future.

11:30 - 11:45 Coffee Break

12:30 - 13:15

Copyright: An overview and report from FIBEP’s Fair Trade Commission

  • Florian Laszlo, »OBSERVER«, Austria

Copyright: Trends and perspectives in Europe

  • Christophe Dickès, Kantar Media, France
  • Alexis Donot, Argus de la Presse, France
13:15 - 14:15 Lunch Mazina Restaurant, the Address Hotel Dubai Marina
14:15 - 17:00    Super Networking Session

19:00 - 21:00 

 

Welcome Cocktail Sponsored by     
the Address Hotel Dubai Marina


Thursday 13th March 2014

8:30 – 17:00   Congress Registration
9:00 – 9:15     Welcome by FIBEP President

9:15 - 10:30   

The State of Our Industry

Using the FIBEP State of the Industry Surveys as a foundation to take an in-depth look at where we stand as an industry today, where growth is coming from and what are our challenges.

Moderator - Giselle Bodie, Salience Insight, UK

Speakers

  • Walter Patanella, Kantar Media, France
  • Alexis Donot, Argus de la Presse, France
  • Rosy Wolfe, BBC Monitoring, UK
  • John Croll, iSentia, Australia
10:30 -10:50     Coffee break

10:50-12:30   

 Integration across Communications Disciplines: Myth or Reality?

A panel discussion from the client perspective about whether integration is occurring across marketing, advertising and PR departments and if so, to what extent?

Moderator – David Rockland, Ketchum Change and Global Research, USA

Speakers

  • Sconaid McGeachin, Hill+Knowlton, India, Middle East, Africa & Turkey
  • Yousef Tuqan, Leo Burnett, UAE
  • Sunil John, ASDA’A Burson Marsteller, UAE

12:30-13:30  

Professional Networking Lunch Sponsored by       
Mazina Restaurant, the Address Hotel Dubai Marina

13:30 -14:45   

Integration within Monitoring, Measurement and Social Media: Myth or Reality? 
A panel debate on whether the integration of media intelligence practices (monitoring, measurement and social media) is real, and if so to what extent.

Moderator - John Croll, iSentia, Australia

Speakers

  • David Rockland, Ketchum Change and Global Research, USA
  • Richard Bagnall, Comms Clarity Consulting, UK 
  • Peter Low, Precise Media Group, UK
  • Naomi Trickey, Brandwatch, UK
14:45 -15:00  Coffee break

15:00-16:00

A Look at Young Leaders
Hearing from the younger actors in the industry on what they perceive the future direction of monitoring will be.

Moderator: Sophia Karakeva, INNEWS SA, Greece

Speakers

  • Brian McCarthy, Newsaccess, Ireland
  • Pietro Biglia, News Group International, UAE
  • Kanika Dayal, Impact Research & Measurement, India
  • Carlos A. Diaz, GloablNews Group, Argentina
17:15 - 23:00 Desert Safari (with optional dune buggy rides)
Dubai Desert Conservation Reserve

Friday 14th March 2014 

8:30 - 17:00 Congress Registration 

9:30 - 10:45

Case studies: What Integration Looks Like: the good the bad and the rest…
A practical session built around case studies featuring those members already implementing a successful integration strategy and a showcase of key integration policies, technology and more.

Moderator: Barry Leggetter, AMEC, UK

Speakers

  • Peter Granat, Cision Group, USA
  • Sean Smith, iSentia, Australia
  • Jeremy Thompson, Gorkana Group, UK
  • Fadl Al Tariz, Social Eyez, UAE
10:45 - 11:00 Coffee break

11:00 - 12:15

What’s the Name of Integration?
Integration would require a repositioning of our entire industry…how can we achieve this? The challenge of executing a successful brand/marketing evolution strategy in the integration age. 

Moderator – Mazen Nahawi, News Group International, UAE

Speakers

  • Sergi Guillot, Acceso Group, Spain
  • Johna Burke, BurrellesLuce, USA
  • François Nicolon, Kantar Media, France
  • Peter Granat, Cision Group, USA

12:15 - 13:15

The Future of Technology that will Affect our Business
What Technology changes and trends will impact our business in the future?  How can we prepare to benefit from these changes?

Moderator - Aseem Sood, Impact Research & Measurement, India

Speakers

  • Kim Nyberg, M-Brain Oy, Finland
  • Jon Tangnes, Opoint, Norway
  • Christophe Folchette, Trendiction, Luxembourg
  • Pat Molloy, Salience Insight, UK

13:15 - 14:15

Professional Networking Lunch Sponsored by    
Mazina Restaurant, the Address Hotel Dubai Marina

14:15 - 15:30 

The Skills Behind Integration
What skills are needed for an integrated future? Understanding how our employees’ profiles are changing and how to educate them to build the qualities needed for a new, integrated environment.

Moderator:  Francois Nicolon, Kantar Media, France

Speakers

  • Joachim von Beust, Euro Argus, Belgium
  • Jeremy Thompson, Gorkana Group, UK
  • Warren Delos Reyes II, iSentia SEA, Malaysia
  • Uwe Mommert, Landau Media, Germany
15:30 - 15:45  Coffee break

15:45 - 16:45

Well-being and Good Living for the Team and the Individual
How to keep a healthy mind and body, personally and professionally in a demanding, technology saturated world.

  • Dr. Raymond Hamden, Human Relations Institute & Clinics, UAE

18:30 - 23:00

Gala Cocktail sponsored by  
Gala Dinner on the Beach Jumeirah Beach Events Arena


Saturday March 15th 2014

9:00 - 10:00     

FIBEP around the world
Establishing a global picture of our membership: FIBEP members from each continent present a briefing about their region’s market including copyright, trends, membership and growth.

Moderator – Bostjan Vilcnik, Press Clipping, Slovenia

Speakers

  • CEE – Karolina Fursewicz, PRESS-SERVICE Monitoring Mediow, Poland
  • North America  –  Johna Burke, BurrellesLuce USA
  • South America  –  Laura Garcia, GlobalNews Group, Argentina
  • Europe  –  François Nicolon, Kantar Media, France
  • MENA  –  Mazen Nahawi, News Group International, UAE
  • Asia  –  John Croll, iSentia, Australia and iSentia, SEA

10:00 - 11:00

FIBEP Common Language for Machines and People
Common XML and vocabulary between FIBEP members

Speakers

  • Theofilos Argyriadis, Clip News SA, Greece
  • Carlos Diaz, GlobalNews Group, Argentina
  • Louise Fielding, Kantar Media, France
  • Katerina Kechagia, Clip News SA, Greece
11:00 - 11:15 Coffee Break
11:15 - 12:15 New Member Presentations 

12:15 - 14:00   

FIBEP General Assembly

Voting – New Members

Update from FIBEP General Secretary

Items for discussion and voting:

  • Candidate for FIBEP General Secretary
  • Proposal to Modernise FIBEP Statutes
  • Updates to Admissions Procedure
  • Proposal to Host Annual Congress
  • Place and date for 47th FIBEP Congress
14:00-15:00 Lunch Mazina Restaurant, the Address Hotel Dubai Marina
15:00-17:00 Super Networking Session